Executive Portraits and Business Headshots
Most people are familiar with headshots. Those are the tight photos showing a “head and shoulders” view of a person, or more often just the face – which is what you normally see on someone’s profile photo on their social media page. A business portrait, by comparison, is usually a much looser crop that shows more of the person. And it often shows a bit of the person’s environment as well. This is particularly popular amongst executives. You’ll see a few examples below, and more in our full portfolio.
Studio vs On Location Headshots
The studio headshot is the most typical image we see on someone’s social media profile, or on a company website. These are usually the quickest and easiest portrait for one to get, and thus are the most economical. Most photographers charge much less for a customer to come to them, and they have everything they may need handy. This option works for most people, depending on their schedule, and is particularly cost-efficient if only a single person needs a new headshot.
There are many times, however, when a person’s time is limited, or their schedule doesn’t allow them to drive to a studio. Or a business wants their entire team photographed for a consistent look on the company website. In those situations Morton Visuals is able to go on location, and bring a mobile studio to the convenience of the company’s offices.
On location headshots (or business portraits) have the advantage of greatly minimizing the time requirements for the busy professional, or for all members of the team. In some professions the quick return to billable hours saves more money than the cost of the photography. We can set up in a company conference room and photograph several people’s headshots in succession, interrupting their work for only the bare minimum time.
Headshots vs Business Portraits
Whereas the standard headshot is a head and shoulders portrait, or even a tight face shot cropped square to allow for social media’s circular crop, a business portrait allows much more.
A business portrait is sometimes referred to as an environmental portrait, since it is almost always an image of a person in their environment. We often show the executive behind his or her desk, in front of the offices, or perhaps in a conference room. Much depends on the decor of the office and the particular message they would like to send. Unlike an entry-level worker who may work from a cubicle and not have their own office, an executive usually takes great pride in their office setting. We like to capitalize on that, and add that “little bit extra” to a traditional portrait.
Want to discuss how we can help? Contact us!