Morton Visuals was selected recently to photograph investment advisors in their downtown San Diego offices. Tasked with matching a look created by an east coast photographer, Morton Visuals gelled a muslin background and matched the lighting to replicate the prior portraits.
In the photo above left, Photo Assistant Andy Wilhelm mugs for the camera as we were setting up lighting and the camera. The Photo Vision Video Digital Calibration Target verified focus, exposure, and color balance. (Of course we used a Sekonic 558 light meter and an X-rite Color Checker Passport for the initial metering and calibration target.)
Being prepared well before the scheduled shoot time allowed us to get each executive in and out with minimal of infringement of their tight schedule. In the image at right you can see me shooting one of the executives (photo courtesy of Andy Wilhelm’s iPhone). All in all a great day photographing busy executives in San Diego!