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Live streaming video offers a unique way to connect with an audience. It has been historically popular with gamers, athletes, and musical artists. However, it wasn’t until YouTube got [...]

Most folks know how important headshots are in certain industries, like acting. Chris Pratt once recounted how a professional headshot took him from living in his car to landing [...]

With COVID-19 cases dropping, events are once again becoming part of the norm. Corporate events like conventions, conferences, and meetings will soon be back in full swing. This means [...]

By now, business owners know they need to do some kind of video production in order to connect with customers. However, a big uncertainty remains: Do you choose a [...]

Customer testimonials have always played a vital role in brand storytelling and brand promotion. Considering 85% of U.S. internet users watch video content on their device, video customer testimonials can be [...]

We have already discussed how lifestyle photography can benefit a company, whether in North Idaho or elsewhere, by giving them the opportunity for brand storytelling. If photos have that [...]

Commercial photography is essential to marketing. Let’s take a brief look at some of the segments of commercial photography and how professional photography (like that created by Morton Visuals) [...]

ALL businesses can benefit from video production. The number of digital video viewers is expected to reach 3.1 billion in the next two years. It is likely that (at [...]

In a world where consumers are inundated with visual content, lifestyle photography is a necessary part of any company’s marketing strategy. Not only can this type of photography draw [...]

Social media marketing has gone from a minor concern to a must have in the span of just a decade. We’ve all seen the in-line ads while we’re scrolling [...]